Google Ads PPC Agency In The UK

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Send Hot Buyers To Your Website To Purchase Your Services

As more people start searching for products and services in Google, your business needs to be at the top.

But, set up your Google Ads (Adwords) campaign wrong and you’ll spend money with nothing to show.

However, set up correctly and you’ll send hot buyers to your website to purchase your services.

How Google Ads Works...

Google ads (at the top of the Google Search Engine) are a great way to get highly targeted visitors to your website to purchase your service.

With a relevant and compelling advert at the top of the search engines for the right ‘Keywords’, your potential customers will click your Ad, looking to buy from you.

With your potential customers sent to a relevant and compelling website page, they will enquire about your company.

As the enquiry is from someone already searching for your product or service, it’s a warm lead wanting to buy your service.

With a well-set-up campaign, Google ads advertising can be an extremely profitable way to increase new customers to your company to grow your business.

It really is as simple as this.

So Why Doesn't Google Ads Work For Me?

Many businesses are juggling too many day-to-day tasks or just focusing on their area of expertise to keep their business moving forward.

Many businesses understand the importance of advertising on the Google Search Engine, so they set up their paid search campaigns, hoping to bring in enquiries and leads to turn into new business, profit and revenue.

With little to no experience and juggling all the other day-to-day business tasks, their advertising campaigns typically end up spending their money with little to no return.

After a few weeks of just spending money and much frustration, they decide that it doesn’t work.

The Benefits of Outsourcing Your Google Ads PPC Advertising

Outsourcing your marketing to a specialist digital marketing agency is a great way to drive traffic to your site, grow your leads and increase conversions while you focus on running your business.

By outsourcing your digital marketing, you can benefit from the expertise of an experienced and professional Google Ads agency.

From setting up campaigns effectively, optimising budgets, researching the right keywords, tracking performance and results in real-time, optimising your campaigns for better performance and adjusting strategies as needed for effective PPC campaigns.

With the right strategy in place, businesses can leverage the power of Google Ads PPC advertising to reach a larger customer base and generate greater revenue.

Professional PPC management services are a great choice for your business if you want to maximise the return on investment from your online marketing efforts.

With our help, you can generate more traffic to your website, improve conversions, and ensure that you reach your desired target audience to grow your business.

Our Google Ads Services Send Targeted New Customers To Your Company To Grow Your Business

We realise how important it is for businesses to get leads and enquiries.

As a Google Partner, we know how beneficial it is to get new business, but it is difficult to make Google Ads work.

To help local businesses, we provide expertise in a range of services and are highly results-driven to meet your business goals and grow your business.

google ads partners

Choose One Of Our Services To Take Your Google Ads To The Next Level

Google Ads Setup

A well setup ppc campaign is fundamental to your success.

Give your online advertising every chance of success with a campaign that’s set up the right way.

Let us set up your Google Ads the right way

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Google Ads Management

The more targeted and relevant campaign, the higher the website conversions and the less you pay.

Our monthly management optimises your campaigns to increase visits and enquiries through your website at the lowest price.

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Google Ads Audit

So you’ve set up your advertising campaign, but you wonder, have I set it up correctly and is it performing with the best RoI.

Our Campaign Audit tells you exactly how your campaign is working and what you can do to improve.

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Unsure Of The Google Ads Service You Need?

Contact Us To Help You

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Different Google Ads Campaign Types

There are several types of campaign types, including search ads, display ads, video ads, shopping ads, and more.

Search ads

Paid search ads allow businesses to place relevant text-based advertisements next to relevant search results when users enter certain keywords or phrases into the search bar.

Display ads

Google display ads appear on websites across the internet and can be targeted based on topics, demographics, interests, or other factors.

Video ads

Video ads play on YouTube videos and can potentially reach a large audience engagingly.

Shopping ads

Google Shopping ads are product-specific advertisements that appear when users search for certain items and feature images and pricing information.

These offer businesses effective ways to connect with potential customers at the right time in the right place.

Google Ads Click Fraud Protection

Click fraud is a massive problem that affects businesses around the world. It occurs when fraudulent clicks are made on digital advertisements, resulting in wasted ad spend and lost revenue for the advertiser.

It’s estimated that click fraud accounts for as much as 20-40% of all online advertising traffic, leading to losses of millions of pounds every year worldwide.

We use specialised software solutions to help protect your Google Ads investment by detecting suspicious click activity to further increase quality leads to your sales team.

Types of Click Fraud We Detect


Bots are automated scripts or small computer codes that can execute malicious activities on websites and applications.

By mimicking human behaviour, these bots can create false clicks on ads to generate revenue for the fraudsters while charging advertisers for invalid impressions.

Click Farms

Click farms use automated software programs utilising sophisticated technologies, such as spoofing and botnets, to carry out massive amounts of clicks quickly.

These clicks appear legitimate and often originate from different IP addresses, making them difficult to detect and prevent.


Malicious attempts by competitors to click on your ads to deplete your advertising budget.

This type of fraud can occur when a competitor repeatedly clicks on your ads with the intention of driving up the costs associated with each ad impression.

Accidental Clicks

An accidental click is a user clicking an ad without the intention of learning more or making a purchase.

Accidental clicks can cause inflated budgets and can be extremely costly for businesses. Accidental clicks usually happen when users scroll quickly and accidentally click on an ad.

Frequently Asked Questions (FAQ's)

Here are the answers to the questions we get asked the most. Click on each question to see the answer.
  • What is Google Ads Pay Per Click advertising?

    Google Ads is an ad platform where you show Ads relevant to your products or services either on the Google search engine or on a range of websites throughout the internet.

    The way ‘Pay Per Click’ advertising works, your Ad is shown many times, but you only get charged when someone clicks on your Ad and taken to your website.

  • What’s the difference between Google Ads And SEO (Search Engine Optimisation)?

    Google Ads works as an Auction, the more you pay per click, the higher in the Google search engine your Ad will appear.

    With SEO, the Google spiders crawl websites and rank each site depending on how relevant and authoritative they are to various words, range of words or topics.

  • Does Google Ads work as I’ve tried it and it never worked for me?

    Yes, Google Ads does work, but its crucial your campaigns are set up correctly.

    With an incorrect Google Ads campaign, your Ads can appear, and be clicked on, for search terms that are not relevant to your products or services, costing you money and reducing your return.

  • Why do your Google Ads services work?

    We ensure your Google Ads campaigns are extremely targeted to your products or services, from the search term typed into Google, your Ad shown in Google and your website landing page.

    With an extremely targeted and congruent campaign, provides targeted visitors to a targeted website landing page, increasing your return.

  • Can I set up and manage Google Ads inhouse?

    Yes, of course, but it’s crucial the Google Ads campaigns are set up, managed and optimised over time to be extremely targeted to your products or services.

    For example, your ad only shows when a potential customer is searching to buy your product or service and sends those potential customers to a targeted website landing page.

  • Why does Google Ads need to be managed and optimised each month?

    There are many variables in Google Ads, such as the search terms people type into Google, the keywords and Ads set up in Google Ads, the times, days and locations your Ads get shown.

    It’s essential your Google Ads are in the best positions and only show in the areas and times with the right keywords (search terms) to get the best performance to maximise your return.

    The only way to achieve the best performance to maximise your return is ongoing management and optimisation.

  • I have Google Ads running, but when I search in Google, I cannot see my Ads?

    Your daily budget will depend on how frequently Google shows your Ads during the day.

    If your daily budget is smaller than the number of daily searches for the keywords set up in Google Ads, then Google will spread showing your Ads throughout the day.

    When you search to see your Ads in Google, you may be searching when Google decides not to show your Ads due to a limitation on your daily budget.

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